Knowledge Graph
A network of interconnected entities and relationships that AI systems use to understand context and authority.
Overview
Knowledge Graphs structure information as nodes (entities) and edges (relationships), enabling AI systems to reason about context and connections.
Knowledge Graphs and AI
A Knowledge Graph represents information as a network of entities (nodes) connected by relationships (edges). AI systems use knowledge graphs to understand context, disambiguate terms and evaluate authority.
How Knowledge Graphs impact visibility
When your brand is well-represented in knowledge graphs, AI systems can easily identify it, understand its attributes and evaluate its authority relative to competitors.
The first move
Find out how six answer engines describe you.
The free AI Visibility Audit reports what ChatGPT, Perplexity, Google AI Overviews, Gemini, Claude and Copilot say about your brand today — and where the gaps are.
- Platform-by-platform visibility snapshot
- Entity clarity assessment
- Competitor comparison
- Prioritized actions